For Paradox’s varsity collection, featuring two varsity jackets and a coordinating hat, we executed a meticulously crafted shoot that brought the collection’s colors and lifestyle to life. With music artist Jim Jones, we captured a relaxed, authentic atmosphere in his recording space, emphasizing his natural charisma and the timeless appeal of the pieces. For OT7 Quanny, the focus shifted to a dynamic studio setting, where his energy and enthusiasm highlighted the collection’s versatility. The precise editing and attention to detail elevated the visuals, ensuring the vibrant colors and premium craftsmanship of the collection stood out in every frame.